Empowering Humanitarian Aid in Palestine

The AIDA Jerusalem website is an essential platform that unites and supports over 80 international non-governmental organizations (NGOs) working in the occupied Palestinian territory (oPt). It acts as a central hub for sharing experiences, identifying challenges, and developing collaborative solutions. By enhancing communication and coordination, AIDA empowers its members to amplify the effectiveness of their humanitarian and development efforts, ultimately benefiting the communities they serve.

Task
Development of a user-friendly website for AIDA Jerusalem to facilitate communication, resource sharing, and collaboration among member organizations.
Type
Year
2025

Building a Digital Bridge for Humanitarian Organizations

Our team embarked on the project of enhancing the AIDA Jerusalem website, with a focus on creating a user-friendly and informative platform that effectively serves its diverse membership. We aimed to develop a website that not only provides essential information but also fosters a sense of community and collaboration among member organizations.

Key Objectives

  • Enhanced User Experience: To design a website that is easy to navigate, visually appealing, and accessible to all users.
  • Improved Information Architecture: To organize content logically and intuitively, making it easy for users to find the information they need.
  • Strengthened Communication: To facilitate communication and collaboration among AIDA members through online forums, news updates, and resource sharing.
  • Increased Visibility: To improve the website's search engine ranking, making it easier for potential partners and donors to discover AIDA.

Our Approach

We adopted a comprehensive approach to the AIDA Jerusalem website project, encompassing design, development, and content optimization.

Website Design & Development

  • Responsive Design: Ensuring the website is fully responsive and accessible on all devices, including desktops, tablets, and smartphones.
  • User-Friendly Interface: Creating a clean and intuitive interface that is easy to navigate and use.
  • Content Management System (CMS): Implementing a robust CMS that allows AIDA staff to easily update and manage website content.

Content Optimization

  • SEO Optimization: Optimizing website content for search engines, using relevant keywords and meta descriptions to improve search engine ranking.
  • Compelling Content: Creating engaging and informative content that highlights AIDA's mission, activities, and impact.
  • Multilingual Support: Providing content in multiple languages to cater to AIDA's diverse membership.

Collaboration & Communication Features

  • Member Directory: Creating a comprehensive directory of AIDA members, allowing organizations to connect and collaborate.
  • Online Forums: Implementing online forums for members to share experiences, discuss challenges, and find solutions.
  • News & Updates: Providing regular news and updates on AIDA's activities and the humanitarian situation in the oPt.
  • Resource Library: Creating a library of resources, including reports, publications, and training materials, available to AIDA members.

Technical Implementation

The technical implementation of the AIDA Jerusalem website involved careful planning and execution to ensure a stable, secure, and scalable platform.

Key Technical Aspects

  • Platform Selection: Choosing a suitable platform that meets AIDA's needs and budget.
  • Database Design: Designing a robust database to store and manage website content and user data.
  • Security Measures: Implementing security measures to protect the website from cyber threats and ensure data privacy.
  • Performance Optimization: Optimizing website performance for speed and scalability.

Specific Technologies Used

  • Content Management System: Implementation of a user-friendly CMS for easy content updates.
  • Responsive Framework: Utilization of a responsive framework to ensure cross-device compatibility.
  • SEO Tools: Integration of SEO tools to optimize website visibility.

Impact

The enhanced AIDA Jerusalem website has a significant impact on the organization's ability to support its members and the communities they serve.

  • Improved communication and collaboration among member organizations.
  • Increased visibility and awareness of AIDA's work.
  • Enhanced access to resources and information for humanitarian actors.
  • Strengthened coordination of humanitarian and development efforts in the oPt.
  • Greater impact on the lives of vulnerable communities.
AIDA Jerusalem Website
AIDA Jerusalem Website